Author: Joe Smiley
Joe Smiley is a respected design leader who has developed innovative experiences for over 20 years for many Fortune 500 companies – including Activision Blizzard, E*TRADE, PwC, Marriott, AOL, Disney, FedEx, and others – as well as numerous government agencies and nonprofits. He is currently Design Director at Blizzard Entertainment, where he leads the development of world class experiences for gamers. Additionally, he is a successful entrepreneur who co-founded and ran multiple tech startups. He is also a speaker and published author, and he recently served as a judge for the MIT $100k challenge. He holds an MBA from the University of Virginia Darden Graduate School of Business, and a B.A. in Design from Virginia Tech. You can follow his ideas for utilizing design for disruptive innovation here at DSRUPTR.com.
Designing for Intent: A New Era in User Experience
Introducing Youvie: The Future of Kids Entertainment
Why Design Maturity Matters in the Age of AI
The Ultimate Design Maturity Guide for Tech Leaders
The Most Popular Experience Design Trends of 2026
Key Elements of Effective Design System Governance
